183 Must-Know Hotel Statistics and Travel Trends in Phuket, Thailand for 2025

Discover the most compelling hotel statistics and travel trends in Phuket for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 183 key statistics and travel trends offers valuable insights into Phuket's dynamic hotel scene. Backed by data from 4,965 hotels, 360,104 traveler reviews, and 736,886 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.

Hotel and Travel Statistics for Phuket

Top Hotel and Travel Statistics for Phuket

  • There are 4,965 hotels operating in Phuket.
  • The average hotel rating in Phuket is 8.10, based on 360,104 reviews.
  • Travelers can expect to pay around $141 per night for a hotel in Phuket.
  • If you're looking for the best month to visit Phuket by rating, it's September with an average rating of 8.54.
  • If you're looking for the cheapest month to visit Phuket, it's May with an average price of $103.
  • The least popular month to visit Phuket is October, attracting only 7.0% of visitors.
  • The most popular month to visit Phuket is January, attracting 10.7% of visitors.
  • Friends are the most satisfied travelers when visiting Phuket, rating their stays at 8.39 on average.
  • Families are the least satisfied travelers when visiting Phuket, rating their stays at 8.06 on average.
  • Hotel prices in Phuket peak in January, with an average price of $166.

Hotel Availability and Types in Phuket

Number of Hotels

  • There are 4,965 hotels in Phuket.

Distribution by Star Rating

  • Phuket has 47 hotels with a 1-star rating, accounting for 0.9% of all hotels.
  • Phuket has 515 hotels with a 2-star rating, accounting for 10.4% of all hotels.
  • Phuket has 1,109 hotels with a 3-star rating, accounting for 22.3% of all hotels.
  • Phuket has 933 hotels with a 4-star rating, accounting for 18.8% of all hotels.
  • Phuket has 996 hotels with a 5-star rating, accounting for 20.1% of all hotels.
  • We also have 1,365 hotels with an unknown star rating in Phuket, accounting for 27.5% of all hotels.
  • The average price of a hotel in Phuket is $141 per night.
  • The average price of a 1-star hotel in Phuket is $48 per night.
  • The average price of a 2-star hotel in Phuket is $40 per night.
  • The average price of a 3-star hotel in Phuket is $78 per night.
  • The average price of a 4-star hotel in Phuket is $153 per night.
  • The average price of a 5-star hotel in Phuket is $290 per night.
  • The average price of a hotel in Phuket with an unknown star rating is $202 per night.
  • There are 1,114 hotels in Phuket priced in the $0-$50 range, accounting for 43.7% of all hotels.
  • There are 665 hotels in Phuket priced in the $50-$100 range, accounting for 26.1% of all hotels.
  • There are 359 hotels in Phuket priced in the $100-$200 range, accounting for 14.1% of all hotels.
  • There are 299 hotels in Phuket priced in the $200-$500 range, accounting for 11.7% of all hotels.
  • There are 69 hotels in Phuket priced in the $500-$1000 range, accounting for 2.7% of all hotels.
  • There are 44 hotels in Phuket priced in the $1000+ range, accounting for 1.7% of all hotels.
  • The average price of a hotel in Phuket in January is $166.
  • The average price of a hotel in Phuket in February is $149.
  • The average price of a hotel in Phuket in March is $113.
  • The average price of a hotel in Phuket in April is $110.
  • The average price of a hotel in Phuket in May is $103.
  • The average price of a hotel in Phuket in June is $110.
  • The average price of a hotel in Phuket in July is $119.
  • The average price of a hotel in Phuket in August is $117.
  • The average price of a hotel in Phuket in September is $116.
  • The average price of a hotel in Phuket in October is $107.
  • The average price of a hotel in Phuket in November is $130.
  • The average price of a hotel in Phuket in December is $155.

Hotel Ratings and Reviews in Phuket

Number of Reviews

  • We've collected 360,104 reviews for hotels in Phuket.

Review Distribution by Traveler Type

  • There are 6,904 reviews from business travelers in Phuket, accounting for 1.9% of all reviews.
  • There are 142,703 reviews from couples in Phuket, accounting for 39.6% of all reviews.
  • There are 85,640 reviews from families in Phuket, accounting for 23.8% of all reviews.
  • There are 12,523 reviews from friends in Phuket, accounting for 3.5% of all reviews.
  • There are 33,742 reviews from group travelers in Phuket, accounting for 9.4% of all reviews.
  • There are 65,408 reviews from solo travelers in Phuket, accounting for 18.2% of all reviews.
  • There are 13,184 reviews from travelers with an unknown type in Phuket, accounting for 3.7% of all reviews.

Average Hotel Ratings Over Time

  • The average rating for hotels in Phuket in 2025 is 7.72, based on 165 reviews.
  • The average rating for hotels in Phuket in 2024 was 8.11, based on 125,206 reviews.
  • The average rating for hotels in Phuket in 2023 was 8.10, based on 129,831 reviews.
  • The average rating for hotels in Phuket in 2022 was 8.30, based on 77,226 reviews.
  • The average rating for hotels in Phuket in 2021 was 8.61, based on 11,501 reviews.
  • The average rating for hotels in Phuket in 2020 was 8.24, based on 16,175 reviews.

Average Ratings by Star Rating

  • The average rating for 1-star hotels in Phuket is 7.60.
  • The average rating for 2-star hotels in Phuket is 7.92.
  • The average rating for 3-star hotels in Phuket is 7.99.
  • The average rating for 4-star hotels in Phuket is 8.19.
  • The average rating for 5-star hotels in Phuket is 8.24.
  • The average rating for hotels in Phuket with an unknown star rating is 8.33.

Average Ratings by Traveler Type

  • The average rating for business travelers in Phuket is 8.29.
  • The average rating for couples in Phuket is 8.08.
  • The average rating for families in Phuket is 8.06.
  • The average rating for friends in Phuket is 8.39.
  • The average rating for group travelers in Phuket is 8.14.
  • The average rating for solo travelers in Phuket is 8.18.
  • The average rating for travelers with an unknown type in Phuket is 8.37.

Best Months to Visit by Ratings

  • The average rating for hotels in Phuket in January is 7.87.
  • The average rating for hotels in Phuket in February is 8.06.
  • The average rating for hotels in Phuket in March is 8.13.
  • The average rating for hotels in Phuket in April is 8.26.
  • The average rating for hotels in Phuket in May is 8.41.
  • The average rating for hotels in Phuket in June is 8.41.
  • The average rating for hotels in Phuket in July is 8.35.
  • The average rating for hotels in Phuket in August is 8.38.
  • The average rating for hotels in Phuket in September is 8.54.
  • The average rating for hotels in Phuket in October is 8.46.
  • The average rating for hotels in Phuket in November is 8.26.
  • The average rating for hotels in Phuket in December is 8.09.

Seasons in Phuket

The seasons in Phuket are determined by the percentage of reviews for each month.

Low Season in Phuket

  • June (7.4%)
  • September (7.2%)
  • October (7.0%)
  • November (7.6%)

Shoulder Season in Phuket

  • April (8.4%)
  • May (7.9%)
  • July (8.1%)
  • December (8.5%)

High Season in Phuket

  • January (10.7%)
  • February (9.4%)
  • March (9.2%)
  • August (8.6%)

Hotel and Travel Statistics for Luxury Villas in Phuket

Top Hotel and Travel Statistics for Luxury Villas in Phuket

  • There are 584 Luxury Villas operating in Phuket.
  • The average rating for Luxury Villas in Phuket is 8.26, based on 6,205 reviews.
  • Travelers can expect to pay around $379 per night for a Luxury Villa in Phuket.
  • If you're looking for the best month to book a Luxury Villa in Phuket by rating, it's March, with an average rating of 8.81.
  • If you're looking for the cheapest month to book a Luxury Villa in Phuket, it's March, with an average price of $331.
  • The least popular month to book a Luxury Villa in Phuket is April, attracting only 7.1% of visitors.
  • The most popular month to book a Luxury Villa in Phuket is January, attracting 10.1% of visitors.
  • Solo Travelers are the most satisfied travelers when visiting Luxury Villas in Phuket, rating their stays at 9.07 on average.
  • Couples are the least satisfied travelers when visiting Luxury Villas in Phuket, rating their stays at 8.00 on average.
  • Luxury Villa prices in Phuket peak in September, with an average price of $488.

Availability and Types of Luxury Villas in Phuket

Number of Luxury Villas

  • There are 584 Luxury Villas in Phuket.

Star Rating Distribution for Luxury Villas

  • There are 205 Luxury Villas in Phuket with a 4-star rating, accounting for 35.1% of all Luxury Villas.
  • There are 379 Luxury Villas in Phuket with a 5-star rating, accounting for 64.9% of all Luxury Villas.
  • The average price for Luxury Villas in Phuket is $379.
  • The average price for 4-star Luxury Villas in Phuket is $295.
  • The average price for 5-star Luxury Villas in Phuket is $444.
  • There are 7 Luxury Villas in Phuket priced in the $0-$50 range, accounting for 4.5% of all Luxury Villas.
  • There are 18 Luxury Villas in Phuket priced in the $50-$100 range, accounting for 11.7% of all Luxury Villas.
  • There are 37 Luxury Villas in Phuket priced in the $100-$200 range, accounting for 24.0% of all Luxury Villas.
  • There are 68 Luxury Villas in Phuket priced in the $200-$500 range, accounting for 44.2% of all Luxury Villas.
  • There are 14 Luxury Villas in Phuket priced in the $500-$1000 range, accounting for 9.1% of all Luxury Villas.
  • There are 10 Luxury Villas in Phuket priced in the $1000+ range, accounting for 6.5% of all Luxury Villas.
  • The average price for Luxury Villas in Phuket in January is $421.
  • The average price for Luxury Villas in Phuket in February is $390.
  • The average price for Luxury Villas in Phuket in March is $331.
  • The average price for Luxury Villas in Phuket in April is $371.
  • The average price for Luxury Villas in Phuket in May is $355.
  • The average price for Luxury Villas in Phuket in June is $380.
  • The average price for Luxury Villas in Phuket in July is $412.
  • The average price for Luxury Villas in Phuket in August is $385.
  • The average price for Luxury Villas in Phuket in September is $488.
  • The average price for Luxury Villas in Phuket in October is $393.
  • The average price for Luxury Villas in Phuket in November is $420.
  • The average price for Luxury Villas in Phuket in December is $387.

Ratings and Reviews for Luxury Villas in Phuket

Number of Reviews for Luxury Villas

  • We've collected 6,205 reviews for Luxury Villas in Phuket.

Review Distribution for Luxury Villas

  • There are 107 reviews for Luxury Villas from business travelers in Phuket, accounting for 1.7% of all reviews.
  • There are 2,857 reviews for Luxury Villas from couples in Phuket, accounting for 46.0% of all reviews.
  • There are 1,623 reviews for Luxury Villas from families in Phuket, accounting for 26.2% of all reviews.
  • There are 306 reviews for Luxury Villas from friends in Phuket, accounting for 4.9% of all reviews.
  • There are 670 reviews for Luxury Villas from group travelers in Phuket, accounting for 10.8% of all reviews.
  • There are 454 reviews for Luxury Villas from solo travelers in Phuket, accounting for 7.3% of all reviews.
  • There are 188 reviews for Luxury Villas from travelers with an unknown type in Phuket, accounting for 3.0% of all reviews.

Average Rating Over Time for Luxury Villas

  • The average rating for Luxury Villas in Phuket in 2024 was 8.41, based on 2,089 reviews.
  • The average rating for Luxury Villas in Phuket in 2023 was 8.13, based on 2,162 reviews.
  • The average rating for Luxury Villas in Phuket in 2022 was 8.25, based on 1,511 reviews.
  • The average rating for Luxury Villas in Phuket in 2021 was 8.90, based on 227 reviews.
  • The average rating for Luxury Villas in Phuket in 2020 was 8.43, based on 216 reviews.

Average Rating by Star Rating for Luxury Villas

  • The average rating for 4-star Luxury Villas in Phuket is 8.31.
  • The average rating for 5-star Luxury Villas in Phuket is 8.23.

Average Rating by Traveler Type for Luxury Villas

  • The average rating of Luxury Villas from business travelers in Phuket is 8.53.
  • The average rating of Luxury Villas from couples in Phuket is 8.00.
  • The average rating of Luxury Villas from families in Phuket is 8.30.
  • The average rating of Luxury Villas from friends in Phuket is 8.31.
  • The average rating of Luxury Villas from group travelers in Phuket is 8.27.
  • The average rating of Luxury Villas from solo travelers in Phuket is 9.07.
  • The average rating of Luxury Villas from travelers with an unknown type in Phuket is 8.56.

Best Month to Stay at a Luxury Villa by Rating

  • The average rating for Luxury Villa in Phuket in January is 8.67.
  • The average rating for Luxury Villa in Phuket in February is 8.71.
  • The average rating for Luxury Villa in Phuket in March is 8.81.
  • The average rating for Luxury Villa in Phuket in April is 8.30.
  • The average rating for Luxury Villa in Phuket in May is 8.15.
  • The average rating for Luxury Villa in Phuket in June is 8.32.
  • The average rating for Luxury Villa in Phuket in July is 8.33.
  • The average rating for Luxury Villa in Phuket in August is 8.60.
  • The average rating for Luxury Villa in Phuket in September is 8.40.
  • The average rating for Luxury Villa in Phuket in October is 8.71.
  • The average rating for Luxury Villa in Phuket in November is 8.37.
  • The average rating for Luxury Villa in Phuket in December is 8.43.

Seasons for Luxury Villas in Phuket

The seasons in Phuket are determined by the percentage of reviews for Luxury Villas in each month.

Low Season for Luxury Villas in Phuket

  • April (7.1%)
  • May (7.3%)
  • June (7.4%)
  • September (7.3%)

Shoulder Season for Luxury Villas in Phuket

  • February (7.9%)
  • March (7.7%)
  • July (8.1%)
  • August (8.8%)

High Season for Luxury Villas in Phuket

  • January (10.1%)
  • October (9.4%)
  • November (9.3%)
  • December (9.4%)